Nexxstar resin formulated collation shrink packaging can be applied to a broad range of retail marketing, sales promotion and transportation bundling and multipack applications：
Expressly designed to help brand owners implement successful retail strategies, Nexxstar resin formulations for collation shrink films enable products to stand out on crowded shelves, encouraging shoppers to pick up and buy.
They also provide a level of packaging integrity and protection that is difficult to match with conventional packaging solutions - ensuring that products arrive in optimum condition.
Giving products shelf appeal and creating those “double take” moments in-store to stop a shopper in their tracks to buy a specific product is becoming a critical part of a brand manager’s retail strategy. And, today’s increasing trend towards multi-product packaging means that packaging integrity is essential. Ensuring that products remain undamaged from factory to store to the consumer’s home is crucial.
Nexxstar resin formulated collation shrink packaging films offer a combination of benefits for dazzling retail results and improved handling and transportation integrity :
Outstanding aesthetics — exceptional transparency, high gloss and uniform printing surfaces for strong in-store marketing, branding and retail display Superb film transparency for clear product visibility and high gloss with excellent printability for selling and branding opportunities in warehouses and clubstore outlets.
NEXXSTARSMCONSULTING AND CUSTOM DESIGN SERVICES
This innovation is the culmination of ExxonMobil Chemical’s advanced polyethylene process and film application technologies that offer brand owners and converters a new generation of enhanced, custom-designed flexible packaging solutions.
Collation shrink packaging films manufactured using Nexxstar resin formulations from ExxonMobil Chemical have been tested extensively in laboratory development conditions, on commercial film-making equipment and on high speed packaging machinery at consumer products companies in Europe, North America, South Africa and Asia.
In order to meet specific end-use requirements, ExxonMobil Chemical has integrated knowledge linking new polymer innovations, film processing parameters and package performance criteria.
Contact your ExxonMobil Chemical representative to learn more about Nexxstar consulting and custom design support services - www.nexxstar.com